BigDoug brought some really great observations to SEO Refugee as the tenured webmaster of Branson Critic. Doug owns a few other sites as well and has a keen eye for promotion… if not website development! This post is an absolute don’t miss unless you want to learn Doug’s lesson’s the hard way.

Some key points:

• Revamping a website causes problems for both the search engines and users.
• DMOZ leaves a lot to be desired.
• Google and PayPal are the ones to watch.
• Money is getting to be more important online for promotion and to protect your civil liberties.

My favorite tip is Lesson fourteen: Do not drink while writing source code.

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