St. Louis, MO - November 30, 2005 - A recent falling out with the owner of a leading SEO forum and several key members has inspired several search engine optimization experts to strike out on their own with www.seorefugee.com.

"I hope SEO Refugee can be a helpful place to exchange ideas and theories all aimed at helping each other gain better organic rankings in the search engines," said Benjamin Cook, administrator of SEO Refugee.

The grievance that occurred with the previous forum was a matter of policy, not content. By bringing dissatisfied members to the new forum with an emphasis on community, www.seorefugee.com promises to be a leading Search Engine Optimization resource.

"The key is open communication," said Randall McCarley, owner of 14th Colony, a business promotion company based out of Sacramento, CA, and moderator for SEO Refugee. "At the old place nobody knew what the rules were until they were enforced. This led to a lot of bruised feelings and was a big distraction to the purpose: learning and teaching SEO."

SEO or search engine optimization is the process of making a web site most receptive to what Google, Yahoo! and MSN want to ensure a high position in the results pages.

With billions of live web sites on the Internet, search engines hold a lot of influence when it comes to directing people to the information they want. There’s an estimated 160 factors search engines consider when determining site relevance to a search phrase. Each search engine likes some factors more than others.

Having a place where you can get reliable information about these factors can be the difference between a web site that makes it and one that fails. After all, without traffic you don’t have sales.

CONTACT INFORMATION:

Randall McCarley
14th Colony
(916) 248-9988
rmccarley@14thC.com
www.seorefugee.com

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